We are social animals.
The importance of this cannot be stated enough.
It might literally be healthier to be an alcoholic with lots of friends than lonely.
When it comes to exercise and sticking with any goal.
It is easy to let ourselves down.
We don’t see the consequences straight away, so we eat those bars of chocolate every night.
But letting somebody else down? That’s another story.
Disappointing others triggers pain. Pain of disappointing the tribe.
As humans avoiding pain is a lot more important than seeking pleasure.
You can use this to your advantage.
When setting out on a goal, Commit to someone else. A trainer, your best friend, your spouse, your dog.
When you commit to someone else, there’s immediate pain when not doing the right thing.
You’ll believe this when you commit.
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